Digital Marketing Must Strictly Comply with Data Protection Regulations
NewsCybersecurity and privacy news and analysisRegulations and compliancePrivacy and personal datapersonal dataDigital Services ActNIS 2 DirectiveDPODSAPrivacy GuarantorGDPRmarketingnis2PrivacyWhatsApp
Digital marketing must strictly adhere to data protection regulations. A recent case, penalized by the Garante Privacy, has highlighted the legal implications of unauthorized inclusion of users in WhatsApp groups for promotional purposes and to advertise discounts. The article emphasizes the importance of mandatory consent for such actions.